My husband, who hates swallowing pills, likes taking these. Well, probably doesn't "like" it, but is able to do it. Lol. I love that the ingredients are whole food based, which research suggests may be more effective than synthetic versions. I also love that several ingredients are organic. I also love the Megafood brand in general.
I like the taste, the package is nice and the bottle is made of glass. Took them for 2 months. I think they helped me getting over a cold, can't say I feel any other benefits but they're good to supplement your daily vitamin intake but you shouldn't take them forever. Quality seems high but some ingredients are synthetic and paired with S. cerevisiae bacteria for better absorption.